In this episode of the Behavioral Design Podcast, we are delighted to speak with Dave Pizarro, esteemed professor at Cornell and Chief Science Officer at BE Works. Dave's extensive experience offers a unique perspective on the applications of behavioral science in both academic and industry settings.Join us as we engage in a thought-provoking conversation with Dave about his research on moral views and how they shape judgments and behavior. We delve into the power and intricacies of reinforcement, the challenges of conducting research and translating findings in an industry context, and Dave's most controversial opinion in behavioral science. This episode is a must-listen for anyone interested in understanding the intersection of behavioral science in academia and the real world, and the potential for collaboration between the two spheres.Relevant links Dave’s website Dave’s Twitter Dave’s podcastSupport the podcast by joining ⁠⁠⁠Habit Weekly Pro⁠⁠⁠ 🚀The song used is ⁠⁠⁠Murgatroyd by David Pizarro (yes, same guy!).⁠⁠⁠⁠Get in touch via ⁠⁠⁠podcast@habitweekly.com